Make Your Mark in Advertising and PR with Liberty’s MBA in Marketing!
Whether you want to understand your consumer better and become a market research director, or you want to stand on the front lines as a public relations specialist, Liberty’s Master of Business Administration in Marketing can prepare you to connect with an ever-changing global community and make an impact for your passions.
As an MBA student with Liberty, your coursework will focus on applicable, industry-ready best practices. Our professors are experts in the business field with years of work experience to match their academic credentials. Instead of just learning theories of business, your professors will show you how these principles work in the real world.
If you want to work with top agencies like Edelman, Ogilvy, and Procter and Gamble, you can partner with us to pursue your passion.
Among only 3% of business schools worldwide to receive ACBSP accreditation
Award-Winning Campus
At Liberty, you’ll find an affordable, high-quality education that equips students like you for the real world. Our commitment to excellence helped us rank as the #4 Best College Campus in America by Niche.com. Earning your degree from a nonprofit university with state-of-the-art resources like ours can help set you apart from your peers.
Why Choose Liberty’s Master of Business Administration (MBA) in Marketing Degree?
You deserve a program that makes your hard work worthwhile. At Liberty, we are committed to providing you with the academic, spiritual, and professional growth opportunities to help you thrive.
Gain More Growth Opportunities with Liberty
Our Master of Business Administration in Marketing will provide students like you with a variety of resources and career growth opportunities. Benefits you will receive from our program include:
- An average of 40 guest speakers brought into the School of Business classrooms each year.
- Professors that spend time mentoring and praying for their students by name.
- A free HandShake networking platform account so you can connect with employers from around the globe.
Your Success is Our Success
Choose an MBA in International Business that is known for its results:
- 75% of residential faculty have terminal degrees and industry experience.
- Our graduates work for the “Big Four” accounting firms: Deloitte, Ernst & Young (EY), PricewaterhouseCoopers (PwC), and Klynveld Peat Marwick Goerdeler (KPMG).
- Liberty graduates work for companies like Apple and Google.
What Will You Learn in Our MBA in Marketing Degree?
Liberty’s MBA in marketing expands your awareness of the business industry and today’s marketing trends. You will examine the theory, design, and application of promotional strategies by observing real-world case studies and examples from the most successful businesses of our time.
Our MBA can also give you a solid foundation in the theory, evaluation, and application of marketing research methods. You can learn to use industry-standard data and reporting tools so that you are ready to enter the marketplace with cutting-edge techniques. All of these courses are created to build upon each other and help you understand your target audience and how to better cater to them.
Through this program, you will also study vital business concepts in finance, business law, market research, organizational design, global economics, human resources, and operations management. The variety of skills you learn can help you conquer the challenges of an ever-changing business world.
View the Degree Completion Plan, and check out our featured courses below for more information.
Featured Courses
BUSI 612 – Marketing Promotions
BUSI 613 – Supply Chain Management
BUSI 614 – Marketing Research
Highlights of Our Master of Business Administration – Marketing Degree
- Our School of Business is among only 3% of business schools worldwide to earn ACBSP accreditation.
- We tailor our graduate business degrees for the working professions. Take evening classes, one-week intensives, and online courses to make your degree better fit your busy schedule.
- Our 78,000-square-foot School of Business provides you with:
- Simulated stock trading room with New York Stock Exchange display boards
- 2,000-square-foot Entrepreneurship Center for Innovation
- Center for Cyber Excellence and Center for Financial Literacy
- Information technology labs and a networking and data center
- Get involved with our business-related student organizations and honor societies!
- 3+1 Accelerated Business Program, so you can get your bachelor’s and master’s in just four years.
MBA in Marketing Degree Information
- Residential
- 45 total credit hours
- Transfer up to 50% of your credits
- This program falls under Liberty’s School of Business
- View the Degree Completion Plan
- View our course catalog
Potential Career Opportunities for Marketing MBA Degree Graduates
- College instructor
- Community relations coordinator
- Entrepreneur/business owner
- Global marketing leader
- Marketing researcher
- Product manager
- Public relations officer/coordinator
Admission Requirements for Graduate Degrees
Every application is reviewed on a case-by-case basis, and all applicants must submit the following documents and meet the minimum requirements for admission:
- Admission application
- Official bachelor’s degree transcripts with a 3.0 GPA or higher
- At least 15 hours of upper level (300-400 level) undergraduate coursework in business, or our BMAL 590 course with a graduate GPA of 3.0
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Self-certification form (for students who are in the final term of their bachelor’s degree)
- Current Liberty undergraduate students seeking preliminary acceptance into a graduate program must complete a degree completion application through their ASIST account