BS in Strategic Communication – Social Media Management Elevate Your Social Media Game
120
Credit Hours
Online,* 8-week courses
Transfer in up to 75% of the degree total
Next Start Dates: January 19, 2026 | February 16, 2026 | March 23, 2026
Social media is an important method of communication in today’s world, for both individuals and businesses. In the modern business world, employers need professionals who can create digital content and strategically promote messages across social media platforms.
If you enjoy using social media to bring people together, conferring our online Bachelor of Science (BS) in Strategic Communication – Social Media Management can help you apply your skills to a career you love. With this degree, you can learn how to build relationships between companies and consumers using social media platforms.
Our professors have worked extensively in strategic communications. Their experience can help equip you to start or further your career in social media management. In this program, you can learn skills that can set you apart from others in your field and prepare you for a successful career in strategic communications.
*Some exclusions apply. Please refer to our exclusions page for more information.
Backed by a brick-and-mortar campus ranked as Niche.com’s #2 Best College Campus in America for 2026
At Liberty, our goal is to help you grow academically and professionally. Are you looking to start a new career? Or do you want to advance further in the communications field? Whatever your goals are, we want to help you reach them.
That’s why our online degree is designed to give you a flexible, affordable, and quality education. With Liberty University’s social media management program, you can gain the tools to lead in the communications industry. And because we offer 8-week online courses, earning your degree won’t get in the way of your personal life. You can focus on what really matters – your family, job, and home life – while meeting your education goals.
What sets Liberty apart from other colleges that offer social media degrees? We don’t just help you get a degree – we want to equip you to follow God’s calling for your life. When you pursue a social media degree online with Liberty, you’ll study under professors who are passionate about living out their faith in the professional world. In turn, they will challenge you to apply biblical principles to the work you do.
Earn more than a diploma – get the professional, on-the-job experience that you need to jumpstart your career. Our students have interned at places like Focus on the Family, Fox News Channel – Fox & Friends, and The Hershey Company. When you get a degree in social media at Liberty, you will complete an internship that can provide the experience you need to start your journey in social media management.
Through an online social media degree, you can learn from professors who have real-world experience in strategic communications. Our faculty are ready and eager to teach you what they have learned in their own careers. With their guidance, you can work to gain essential skills that may help you beat your competition and further your career in social media management.
And with this degree, you won’t just complete academic coursework – you can also gain practical experience by doing case studies and field projects. Through your classes, you can learn specialized skills that can help you succeed in developing social media communication strategies.
For instance, our social media communications degree will teach you how to build customer loyalty and how to track emerging trends in social media technology. You’ll also study advertising, public relations, branding, and digital promotions. In addition, you can gain practice in social media theory and strategy, graphic design, mobile and interactive technologies, and social networking.
Many people already know how to use social media, so this raises the question: “Do you need a degree for social media marketing jobs?” While a basic understanding of social media is certainly important, getting a BS in social media management can help you learn specialized skills that can give you an edge in the professional world. With this program, you can gain the tools and degree to be a social media specialist, among other positions, such as:
Degree Completion Plan
Speak to one of our admissions specialists to help you choose the program that best fits your needs.
At Liberty University, a private Christian education is less expensive than you think. Over the last 10 years, Liberty University’s Online Program has only raised its standard tuition costs by less than 5% – and most of our online tuition rates rank in the top 35% for affordability for 2025 when compared to our leading online competitors.
To continue our mission of providing affordable education, electronic textbooks are provided for all undergraduate courses at no additional cost to you. As a full-time student, this could save you an estimated $800-2,000 per year on textbooks!
| Undergraduate Full Time | $390/Credit |
|---|---|
| Undergraduate Part Time | $455/Credit |
| Military Undergraduate | $250/Credit |
These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
All Tuition & Fees
*Official high school transcript requirement may be waived with college transcripts from an accredited college/university showing at least 12 earned credit hours with an acceptable GPA.
Note: A 2.0 or above cumulative GPA is required for admission in good standing.
Applicants may submit a High School Self-Certification Form in lieu of a final official high school transcript in order to enroll in up to 12 credit hours at Liberty University.
Students must submit official high school transcripts, or official college transcripts showing at least 12 credit hours earned with an acceptable grade point average (GPA) from an accredited institution, in order to register for additional courses.
The official high school transcript, GED requirement, and High School Self-Certification Form can be waived if the applicant has earned an associate degree or higher.
Final transcripts must reflect all coursework and final grades received for grades 9-12, a graduation date, and an overall GPA. (Mailed transcripts must be in a sealed and unopened envelope.)
Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.
Before sending unofficial college transcripts, please make sure they include the following:
An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.
If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.
If you have military-only transfer credits (completed basic training and enlistment), you must request an official military transcript. Please go to the Military Transfer Credit webpage to request your military transcript.
If you are an international applicant, you may be required to have your international transcripts reviewed. Information regarding the transcript evaluation process for international students can be found by visiting NACES.
Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.
Liberty University Online Admissions Verification
1971 University Blvd.
Lynchburg, VA 24515
Submit your application online or over the phone.
Liberty University is dedicated to providing world-class educational experiences to military students across the globe.
Who May Qualify?
Available Benefits:
*Not applicable to certificates.
These rates are reflective of academic year 2025-2026. Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
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*Some restrictions may occur for this promotion to apply. This promotion also excludes active faculty and staff, military, non-degree-seeking, DGIA, Continuing Education, WSB, and certificate students.