Bachelor’s in Sports Management Degree Empowering the Next Generation of Sports Leaders and Innovators
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Degree Options
100% online,* 8-week courses
Transfer in up to 75% of the degree total
Make Your Game Plan with Liberty’s Online Sports Management Degree
You’re driven, competitive, and in love with sports and recreation. You probably want to learn the skills needed to keep the sports industry thriving. You were made for sports management.
Liberty University’s online sports management degree utilizes interdisciplinary academics to meet the demands of the sports industry. You will be prepared to enter a highly competitive career field and make an impact as you follow your passions.
The ball is in your court. Chase your passions by earning a sports management degree from Liberty University.
What is sports management?
Today’s sports and recreation industry is about more than the game. Teams need to:
- Develop and carry out publicity strategies
- Find and recruit talented new athletes
- Organize events
- Stay within their budgets
Facilities need to stay up-to-date and ready for athletes and fans alike. There is also a growing demand for recreation centers as our society becomes more aware of healthy living. These activities and more make up the sports management industry.
*Some exclusions apply. Please refer to our exclusions page for more information.
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What is a sports management degree?
A bachelor’s in sports management is a sports business degree. It will give you the business background you need to make sports happen. Your sports management classes will include business topics like communication, law, and finance and demonstrate how they interact to make sporting events possible. After learning how to apply these business essentials to sports, you will be ready for a career in sports management.
What Will You Study?
Pursuing a Bachelor’s in Sports Management, you’ll embark on an exciting journey that bridges the gap between your passion for sports and a professional career in the sports industry. This multidisciplinary program offers you a comprehensive understanding of both the business and athletic sides of sports, preparing you for a wide range of opportunities in the sector.
Your coursework will begin with foundational subjects in business management, including economics, marketing, finance, and organizational behavior. These core business principles are crucial, as they can be applied specifically to the sports industry throughout your studies.
Featured Courses
Degree Information
- Our BS in Sports Administration program is housed under the School of Business.
- View the Undergraduate Business Course Guides (login required).
Why Choose Liberty’s Bachelor of Science in Sports Management Degree?
At Liberty, your success is our success, which is why we have carefully tailored our online sports management degree to best meet your needs. You will pair our core sports management curriculum with one of our 5 specializations. You will also complete an internship to gain practical experience in the field. And because our classes are 100% online, you can complete your courses from the comfort of your own home and gain hands-on experience in your hometown.
Additionally, our sports program is taught from a uniquely Christian worldview. You can learn biblical principles that can be applied to your career in sport and recreation management. Liberty University is known for graduates who are sought after by employers because of the hard work and integrity developed throughout our coursework.
If you want to study with one of the best sports management colleges that offers a combination of practical experience, flexibility, ambitious coursework, and dedication to Christian faith, then look no further! Pursue Liberty University’s online sports management degree.
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Ranked in the Top 10% of Niche.com’s Best Online Schools in America
What Sets Us Apart?
- Private Nonprofit University
- 600+ Online Degrees
- No Standardized Testing for Admission
- Transfer in up to 75% of an Undergrad Degree
- Transfer in up to 50% of a Grad/Doctoral Degree
Potential Careers for BS in Sports Management Degree Graduates
- Collegiate athletic administration
- Conference/corporate event planner
- Convention service manager
- Church recreation director
- Facility and arena manager
- Hotel convention manager
- Resort manager
- Sports chaplain
- Sports Marketing Coordinator
- Ticket Operations Manager
BS in Sports Administration Degree Options
Take a look at all the specializations available through our sports management programs to tailor your degree to your unique personal and professional goals.
Conference and Event Management
Through Liberty’s 100% online Bachelor of Science in Sports Management — Conference and Event Management, you can be the force behind the sporting events you love. With this degree, you will be ready to plan major sporting conferences and events to promote your team and build interest in the sporting world. You’ll also be responsible for all the behind-the-scenes details for your team, from team transportation to lodging to safety. So get ready to enter the exciting field of sports event management!
View the Degree Completion Plan.
General
In Liberty University’s 100% online Bachelor of Science in Sports Management — General Track, you will dive head-first into crucial topics in sports management and communication, from marketing to ethics to finance. With this critical overview, you will be able to understand the key components of sports management and how you can contribute. Our general track also offers extra flexibility, allowing you to explore courses that interest you most to personalize your degree for your own goals and interests.
View the Degree Completion Plan.
Sports Administration
Liberty University’s 100% online Bachelor of Science in Sports Management — Sports Administration will provide you with the specialized knowledge and skills necessary for effective leadership in the sports industry. You can study strategies for managing sports teams, sports leagues, and recreational facilities. You can also gain a solid understanding of the rules and regulations for various sports federations and leagues.
View the Degree Completion Plan.
Sports Communication and Public Relations
With Liberty University’s 100% online Bachelor of Science in Sports Management — Sports Communication and Public Relations degree, you can play an essential role in the sports industry by carefully crafting your team’s public image. You can inspire your audience with your love of sports while keeping them updated on the latest team news through interviews, press releases, and articles. Throughout it all, you can play an essential role in how the public perceives your team. And you could do all this after earning your sports communication degree.
View the Degree Completion Plan.
Sports Outreach
Sports is more than a game — it is an opportunity for ministry and life transformation. With Liberty University’s 100% online Bachelor of Science in Sports Management — Sports Outreach, you will be equipped to use sports as an effective ministry outreach tool to make an impact on athletes for Christ. In our sports outreach program, you can learn core principles of sports management and receive training in outreach strategies across different cultures.
View the Degree Completion Plan.
Sports Venue Management
With Liberty University’s 100% online Bachelor of Science in Sports Management — Sports Venue Management degree, you can be ready for game day! It takes a lot to make game day possible, from providing concessions and tickets to keeping the facility neat to making sure the athletes are taken care of. Sports venues also host activities and events on days when there are no games to increase sales and promote community engagement. By pursuing a career in sports venue management, you will be the mastermind behind these major sporting events.
View the Degree Completion Plan.
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Not sure what to choose?
Speak to one of our admissions specialists to help you choose the program that best fits your needs.
Tuition & Aid
Your success is our success, which is why we are committed to providing quality academics at an affordable tuition rate. While other colleges are increasing their tuition, we have frozen tuition rates for the majority of our undergraduate, graduate, and doctoral programs for the past 9 years – and counting.
To continue our mission of providing affordable education, electronic textbooks are provided for all undergraduate courses at no cost to you. As a full-time student, this could save you an estimated $800-2,000 per year on textbooks!
Undergraduate Full Time | $390/Credit |
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Undergraduate Part Time | $455/Credit |
Military Undergraduate | $250/Credit |
All Tuition & Fees
Financial Aid & Scholarships
Admission Information for Online Bachelor’s in Sports Management Degrees
Admission Requirements
- Apply online or over the phone with an admissions counselor by calling (800) 424-9595.
- A non-refundable, non-transferable $50 application fee will be posted on the current application upon enrollment (waived for qualifying service members, veterans, and military spouses – documentation verifying military status is required).
- Send official high school transcripts or official GED test scores.*
- Students may be allowed to enroll in up to 12 credit hours with Liberty with the submission of our High School Self-Certification Form (login required – you will first need to claim your Liberty Account).
- Send official college transcripts (mailed as sealed, unopened copies or sent via a direct electronic transcript system).
- Unofficial transcripts can be used for acceptance purposes with the submission of a Transcript Request Form.
- Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.
*Official high school transcript requirement may be waived with college transcripts from an accredited college/university showing at least 12 earned credit hours with an acceptable GPA.
Note: A 2.0 or above cumulative GPA is required for admission in good standing.
Transcript Policies
High School Transcript Policy
Applicants may submit a High School Self-Certification Form in lieu of a final official high school transcript in order to enroll in up to 12 credit hours at Liberty University.
- Applicants may submit a college transcript showing 12 or more credits from an accredited institution and a High School Self-Certification Form in lieu of high school transcripts.
Students must submit official high school transcripts, or official college transcripts showing at least 12 credit hours earned with an acceptable grade point average (GPA) from an accredited institution, in order to register for additional courses.
The official high school transcript, GED requirement, and High School Self-Certification Form can be waived if the applicant has earned an associate degree or higher.
Final transcripts must reflect all coursework and final grades received for grades 9-12, a graduation date, and an overall GPA. (Mailed transcripts must be in a sealed and unopened envelope.)
Unofficial College Transcript Policy
Unofficial transcripts combined with a Transcript Request Form can be used for admission. Official transcripts are required within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first, and will prevent enrollment into future terms until all official transcripts have been received.
Before sending unofficial college transcripts, please make sure they include the following:
- Your previous school’s name or logo printed on the document
- Cumulative GPA
- A list of completed courses and earned credit broken down by semester
- Degree and date conferred (if applicable)
Official College Transcript Policy
An acceptable official college transcript is one that has been issued directly from the institution and is in a sealed envelope. If you have one in your possession, it must meet the same requirements. If your previous institution offers electronic official transcript processing, they can send the document directly to luoverify@liberty.edu.
If the student uses unofficial transcripts with a Transcript Request Form to gain acceptance, all official transcripts must be received within 60 days of the admissions decision or before non-attendance drops for the first set of matriculated classes, whichever comes first. Failure to send all official transcripts within the 60-day period will prevent enrollment into future terms until all official transcripts have been received.
Military Transfers
If you have military-only transfer credits (completed basic training and enlistment), you must request an official military transcript. Please go to the Military Transfer Credit webpage to request your military transcript.
International Applicants
If you are an international applicant, you may be required to have your international transcripts reviewed. Information regarding the transcript evaluation process for international students can be found by visiting NACES.
Applicants whose native language is other than English must submit official scores for the Test of English as a Foreign Language (TOEFL) or an approved alternative assessment. For information on alternative assessments or TOEFL waivers, please call Admissions or view the official International Admissions policy.
Admissions Office Contact Information
Liberty University Online Admissions Verification
1971 University Blvd.
Lynchburg, VA 24515
Military
Liberty University is dedicated to providing world-class educational experiences to military students across the globe.
Who May Qualify?
- Active Duty
- Reserve/National Guard
- Veterans/Retirees
- Spouses of Service Members and Veterans/Retirees
- Current Department of Defense Employees
Available Benefits:
- Tuition discounts – $250 per credit hour for undergraduate courses
- Additional discount for veterans who service in a civilian capacity as a First Responder (less than $565 per course)*
- 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)
- Potential college credit for military training
*Not applicable to certificates.
Inner Navigation
- Overview
- What Will You Study?
- What Sets Us Apart?
- Potential Careers
- Degree Options
- Tuition & Aid
- Admission Information
- Military
Have questions?