Master of Science in Marketing — Digital Marketing & Advertising

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Master of Science (M.S.) in Marketing – Digital Marketing and Advertising

Overview
What You Will Study
Careers
Benefits
Military

Show Consumers Why They Want Your Product with Liberty’s Digital Marketing and Advertising Degree

Innovative digital marketing and advertising promotions are critical components of a business’ success. Without digital marketing experts on the team, businesses miss out on potential markets that their products or services could thrive in. Liberty’s online master’s in digital marketing and advertising can help equip you to meet this need through cutting-edge digital marketing training rooted in biblical business principles.

As a pioneer of distance education since 1985, Liberty has the reputation, resources, and academic quality to prepare you for success in the digital marketing sphere. Liberty’s mission is to Train Champions for Christ, and we fulfill our mission by providing business professionals with practical, in-demand skills training with a Christian worldview. Through our online graduate digital marketing and advertising degree, you can get training on core digital platforms and general media for establishing quality marketing campaign strategies. Whether you want to build on your current business skills to further your career or you are entering the field for the first time, our online M.S. in Marketing – Digital Marketing and Advertising degree can help give you the training to start your journey. 

What Will You Study in Our M.S. in Marketing – Digital Marketing and Advertising?

  • Media technologies and communication strategies
  • Effective social media business interactions
  • Strategic communication campaigns for the digital age
  • Marketing promotions

Liberty University’s M.S. in Marketing – Digital Marketing and Advertising’s 100% online format provides flexible training in strategic marketing management, marketing promotions, media technologies, and strategic communication campaigns. Whether your goal is to advance your marketing skills, seek promotion, or better your own business, these skills can help you in the digital business sphere. You may also be interested in exploring our master’s degrees in business administration, accounting, or executive leadership.

Career Options for Digital Marketing and Advertising Graduates

  • Advertising account manager
  • Digital marketer
  • Online marketing consultant
  • Project manager
  • Promotional writer
  • Social media director

Benefits of Pursuing Liberty’s M.S. in Marketing

As a leader in distance education since 1985, we understand what it takes to create a flexible and affordable education for busy people. Since we have been investing in distance and online learning for decades, our experience has taught us how to streamline our degree options so you can focus on what really matters to you. While many schools offer online degrees, we believe Liberty stands out.

Here’s what sets us apart:

  • Our online programs are backed by our brick-and-mortar campus – ranked among Niche.com’s Top 5 College Campuses in America – and that commitment to excellence extends to our online students as well. Earning your online digital marketing and advertising degree from a nonprofit university with this kind of recognition can help set you apart from others in your field. 
  • The majority of tuition for undergraduate, graduate, and doctoral programs has not increased in 9 years. While many other online colleges have raised tuition, Liberty has been able to keep costs low as a nonprofit university. 

Military Benefits

Service is important to us, so whether you’re currently serving in the Armed Forces, have served, or are married to someone who serves, we’re here to serve you. Liberty’s military benefits are available to:

  • Active duty service members of the U.S. Armed Forces
  • Reserve/National Guard
  • Veterans/retirees
  • Spouses of service members and veterans/retirees
  • Current Department of Defense employees

We are proud to support you in your pursuit of a flexible and affordable online education by offering you the following benefits: 

  • Tuition discounts – $275 per credit hour for graduate courses
  • Additional discount for veterans who serve in a civilian capacity as a First Responder (less than $625 per course)
  • 8-week courses, 8 different start dates each year, and no set login times (may exclude certain courses such as practicums, internships, or field experiences)
     

 

Tuition rates may change annually. For the most current information, please visit our LU Tuition Cost page.
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Credit Hours

SACSCOC

Class Type

100% online, 8-week courses

Interested in studying on campus?

Transfer Credits

Transfer in up to 50% of the degree total

Next Start Date

Jun 23, 2025

Accreditation

Liberty University is accredited by SACSCOC

600+ Online Degrees

With over 600 online degrees, we have something that will accommodate your dreams and calling.

Backed by a brick-and-mortar campus

Our residential campus ranked among Niche.com’s Top 5 College Campuses in America. That commitment to excellence extends to our online students as well.

No tuition increase for 9 years

We want to help you pursue your goals – so while tuition rates at most universities have continued to increase over the years, the majority of our rates haven’t.

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Hear from our Graduates

“The best part of my LU experience has been my growing faith formation through my developing educational understanding, as an aspiring school administrator.”

Megan Schultz, EdD School Administration & Supervision

“Liberty offers an affordable, Christ-centered education, honoring the foundations of our country. I have learned how to apply a Biblical worldview to my work in public policy while adequately knowing history and the founding documents of United States.”

Morgan Schlesselman, Master’s in Public Policy

“There have been so many highly qualified professors who have sown generously into my academic endeavors at Liberty that encouraged me when I felt like giving up.”

James, Master of Divinity

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