Doctor of Business Administration (DBA) in Tourism Management
Advance Your Career and Grow Your Business in the Travel and Tourism Industry
The travel industry is becoming more refined as it relies on the power of high tech and digital marketing skills. If you are a senior professional working for a hotel, resort, or other public venue, then Liberty University can help you gain the competitive edge to both advance your career and grow your business. Our Doctor of Business Administration (DBA) in Tourism Management can help you keep up with the latest advancements in the tourism industry.
Through this program, you’ll study a wide range of skills and advanced knowledge that can assist you in a variety of hospitality areas. Your leadership skills may come into play when you motivate your staff to provide the best service possible for the diverse needs of your guests. You will also study how to leverage the power of social media and marketing to analyze and identify new avenues of revenue for your tourism- and travel-oriented organization.
Among only 3% of business schools worldwide to receive ACBSP accreditation
Did you know?
Forbes.com has ranked Liberty among the top online DBA programs for 2023.
What Will You Study in Liberty University’s DBA in Tourism Management?
- How to analyze and use social media analytics to measure the effectiveness of your programs
- How to communicate with a variety of generational, racial, ethnic, and international cultures
- The role of marketing strategies and how they can be leveraged to enhance a travel and tourism organization’s strategic plans
Your general DBA courses cover advanced topics in strategy formulation, strategic allocation of financial resources, supply chain management, marketing, and human resources. Liberty’s DBA program culminates in an applied doctoral research project, which is where you will put your studies to the test to solve a current business problem in the area of tourism management.
Potential Careers for Tourism Management DBA Graduates
- Consultant for hotels, resorts, or theme parks
- Executive-level public venue manager
- Resort manager
- Senior hotel manager
- Theme park manager
- University professor of tourism
Benefits of Pursuing Your DBA in Tourism Management with Liberty University
As a leader in distance education since 1985, we understand what it takes to create a flexible and affordable education for busy people. Since we have been investing in distance and online learning for decades, our experience has taught us how to streamline our degree options so you can focus on what really matters to you. While many schools offer online degrees, we believe Liberty stands out.
Here’s what sets us apart:
- Our online programs are backed by our brick-and-mortar campus – ranked among Niche.com’s Top 5 College Campuses in America – and that commitment to excellence extends to our online students as well. Earning your online DBA degree from a nonprofit university with this kind of recognition can help set you apart from others in your field.
- The majority of tuition for undergraduate, graduate, and doctoral programs has not increased in 9 years. While many other online colleges have raised tuition, Liberty has been able to keep costs low as a nonprofit university.
- Liberty University’s Doctor of Business Administration is accredited by ACBSP, the Accreditation Council for Business Schools and Programs.
- You will be granted access to a vast array of online resources and full-time research assistants through our Jerry Falwell Library.
Military Tuition Discount
We want to help you find the doctoral degree you want — at a price you’ve earned. As a thank-you for your military service, Liberty University offers eligible current and former service members like you or your spouse multiple pathways to earn a doctoral degree for only $300/credit hour. Here’s how:
- If you’re earning or have earned a master’s degree through Liberty, you automatically qualify for the low price (when you begin within 2 years of your master’s completion).
- If you haven’t earned a graduate degree through Liberty, our Executive Certificate program allows you to pay only $300/credit hour for a postgraduate certificate that can stand alone or potentially count as the first 21 hours of a related doctoral degree. Then pay just $300/credit hour for your doctorate. Learn more!
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Credit Hours

Transfer Credits
Transfer in up to 50% of the degree total
Next Start Date
Jun 23, 2025
Accreditation
ACBSP










600+ Online Degrees
With over 600 online degrees, we have something that will accommodate your dreams and calling.
Backed by a brick-and-mortar campus
Our residential campus ranked among Niche.com’s Top 5 College Campuses in America. That commitment to excellence extends to our online students as well.
No tuition increase for 9 years
We want to help you pursue your goals – so while tuition rates at most universities have continued to increase over the years, the majority of our rates haven’t.
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Hear from our Graduates
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Megan Schultz, EdD School Administration & Supervision
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Morgan Schlesselman, Master’s in Public Policy
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James, Master of Divinity